The haircare innovation that'll score you new strands
Not long ago, we hosted a beauty degustation with a number of prestigious brands, including one that’s always ahead of the curve: L’Oréal Professionel.
We were excited for L’Oréal Professionnel’s showcase for our eager beautyheaven members – and they lived up to our lofty expectations.
Did you know the number one hair concern for women is hair thinning? After hearing all about that from L’Oréal Professionnel Serioxyl Hair Consultant George Gougoulis, we were a little shocked. But as our members chatted away on the day, we soon realised it wasn’t that hard to believe: the majority claimed they would love to have thicker, denser hair.
The Serioxyl range of treatment hair products is formulated using revolutionary technology as well as ingredients like Stemoxydine, which fights hair thinning and stimulates growth. 1700 new strands in just three months, to be precise!
At our beauty degustation, the L’Oréal Professionnel Serie Expert Absolut Repair Lipidium was on offer for those ladies with a thicker mane. This range is formulated with a Lipidium Complex, which is made up of protective lipids, phyto-keratin, ceramide and lactic acid. It reconstructs damaged hair in order to improve strength, shine, smoothness and movement.
Here are reviews from a couple of the members who got to take home the range on the day:
“I have shorter hair and only a small amount was needed. It was a good consistency and cleaned my hair well, and my hair was tangle-free after only using the shampoo. Normally, I wouldn't be able to get a comb through my hair without first applying conditioner and even then, I’d find a lot of matted, coarse hair on the comb! I have been using these products weekly, and after only 3 uses I can definitely see a positive and noticeable improvement in the overall condition, look and feel of my hair!” - Kassalee
“Just using the shampoo and conditioner created "fluffier" hair for want of a better word. My shoulder-length hair had more body, and because of this I felt like the part in my hair was less noticeable. This was obvious from the first use. The Serioxyl Densifying Mousse with GlucoBoost + Incell was also good at creating the appearance of fuller hair that lasts all day. I have been combing the mousse through my hair when it’s still damp after washing and conditioning, and it doesn’t make my hair feel crunchy or heavy. It was just right for my fine hair.” - Dollhouse
Do you like the sound of the Serioxyl or Serie Expert Absolut Repair Lipidium products for your hair?